100 MORE Things Every Designer Needs to Know About People by Susan Weinschenk
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100 MORE Things Every Designer Needs to Know About People by Susan Weinschenk
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100 MORE Things Every Designer Needs to Know About People by Susan Weinschenk
$19.99Original price was: $19.99.$7.99Current price is: $7.99.Ask a Question
Information about 100 MORE Things Every Designer Needs to Know About People by Susan Weinschenk
“100 MORE Things Every Designer Needs to Know About People” by Susan Weinschenk is an insightful sequel to her popular first book, diving even deeper into the psychological principles that shape human behavior and how they can be leveraged to create effective designs. The book explores fascinating aspects of neuroscience, behavioral science, and cognitive psychology to help designers understand the nuances of how people think, feel, and interact with the world. Each chapter offers a bite-sized lesson on a specific behavioral concept, making it easy for readers to absorb and apply these insights to their design work.
Weinschenk’s writing is engaging and practical, with real-world examples that highlight the impact of these principles on design. Whether you’re designing websites, apps, products, or even marketing materials, this book provides actionable advice for creating designs that resonate with users on a deeper level. It’s a treasure trove of knowledge for designers who want to go beyond aesthetics and focus on crafting experiences that align with how people naturally think and behave.
Outline:
- Introduction to Advanced Behavioral Insights for Designers
- How Perception Influences Design Choices
- The Science of Attention and Memory in User Interactions
- Emotional Triggers and Their Role in Design
- How Social Dynamics Impact User Behavior
- Decision-Making Patterns and Their Relevance to Design
- Habits, Motivation, and Behavior Change Techniques
- Practical Applications in Digital and Physical Design
- Real-World Case Studies Demonstrating Behavioral Design
- Conclusion: Integrating Behavioral Science into Everyday Design
Strengths of the Book:
- Builds on foundational knowledge from the first book with deeper and more advanced insights.
- Combines psychology and design with clear, actionable guidance.
- Offers practical advice that can be applied across various design disciplines.
- Uses engaging examples to illustrate complex psychological concepts.
- Perfect for both experienced designers and newcomers looking to enhance their understanding of user behavior.
Product Description
- Product Type: Ebook / Digital Book / Ecourse
- Format: .epub / .pdf / .mobi
- Language: English
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100 MORE Things Every Designer Needs to Know About People by Susan Weinschenk Package Contents
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UPC: 9611274800014 | EAN: 11274800014
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