100 Things Every Designer Needs to Know About People by Susan Weinschenk

Information about 100 Things Every Designer Needs to Know About People by Susan Weinschenk

“100 Things Every Designer Needs to Know About People” by Susan Weinschenk is a must-read for anyone involved in design, whether you’re a graphic designer, web designer, UX designer, or marketer. This book dives into the fascinating psychology of human behavior, revealing how our minds work and how that knowledge can be applied to create designs that resonate with users. Weinschenk draws from cognitive psychology, neuroscience, and behavioral science to explain why people act the way they do when interacting with products, websites, and advertisements. The book offers practical, research-backed insights into how to create designs that are not only functional but also engaging and user-friendly.

Through its clear, digestible chapters, “100 Things Every Designer Needs to Know About People” helps readers understand how to design for the way people think, feel, and behave. Each chapter explores a different principle of human behavior, from how our brains process information to how we make decisions and form habits. By understanding these principles, designers can create more intuitive, effective, and emotionally impactful experiences. Whether you’re looking to improve your design skills or simply curious about the psychology behind user interactions, this book provides valuable knowledge that can be applied immediately to your design projects.

Outline:

1. Introduction to the Psychology of Design
2. Understanding How People Perceive and Process Information
3. The Role of Emotion and Motivation in Decision-Making
4. How People Learn and Retain Information
5. Designing for Attention and Focus
6. The Importance of Memory and Recognition in Design
7. How Habits Form and How to Design for Change
8. Principles of Designing for Interaction and Engagement
9. Creating User-Friendly and Accessible Designs
10. Conclusion: Applying Behavioral Insights to Everyday Design

Strengths of the Book:

• Combines psychology and design to provide a deeper understanding of human behavior and its impact on design decisions
• Easy to read and structured into bite-sized insights, making it accessible for both beginners and seasoned designers
• Draws on research from neuroscience and behavioral science, providing a strong, evidence-based foundation for design strategies
• Helps designers create more intuitive, engaging, and user-centered products
• A valuable resource for anyone who wants to improve their ability to design products, websites, or services that connect with people on a deeper level

Product Description

• Product Type: Ebook / Digital Book / Ecourse
• Format: .epub / .pdf / .mobi
• Language: English
• Order delivered in digital file format
• Sent via Email
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• Full page count, no pages missing
• Readable on smartphone, tablet, computer, or laptop
• Supports Windows, Mac Os, Linux, Android, or iOS
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• Read OFFLINE (Without Internet Connection)
• Read anytime, anywhere

Advantages of Digital form (EBook)

• Cheaper Price (Free shipping)
• No need to wait for the (physical) book to be sent
• You can read it immediately (Fast Shipping)
• Not easily torn, wet, damaged, or lost
• Practical and easy to carry anywhere
• Can be stored on a Computer (PC) / Laptop / Smartphone / Tablet
• Reading like real there is a Slide feature per sheet
• Letters can be enlarged (zoom) or add scribbles when reading
• Undo feature, change fonts, and mark your reading progress
• Does not require a lot of space to manage books
• Get a bonus Premium application to read and manage Ebooks
• Environmentally friendly, does not use paper and ink

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100 Things Every Designer Needs to Know About People by Susan Weinschenk Package Contents

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1. 100 Things Every Designer Needs to Know About People by Susan Weinschenk

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Important to Know Before Purchase!

• 100 Things Every Designer Needs to Know About People by Susan Weinschenk in the form of a Digital Book
• This is a E-Books (Digital item), no CD/DVD or physical package will be shipped
• Orders are sent via EMAIL, fast and FREE SHIPPING
• Easy to use even for beginners
• Can be read on Computer, Laptop, Smartphone, or Tablet
• Full Page – Text can be zoomed
• Not a trial, you can read all the contents of the book until the end
• One payment and you can save and read forever
• Can be read anywhere and anytime

UPC: 9611274800012 | EAN: 11274800012